Milano Fashion Week Part 3: Etro and DSquared2

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Fashion Week: Milano Moda Uomo
Season: Spring Summer 2012
Collections: Menswear – Etro, DSquared2
For the last part of our Milan Fashion Week update we are giving you Etro and DSquared2 fashion shows, aesthetic of the two is a complete opposite but at the same time both delivered more than just a runway presentation – they allowed us to see a true show. Video above is the magical opening of Etro Spring Summer 2012 and there's more after the jump:

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Receiving this wonderfully designed invitation (above) was actually a surprise and instantly you could not help but wonder what will the show actually present. Kean Etro was inspired by all things Summer, from seaside to seashells but with his summer sentiment he added the whimsical music of world renowned pianist and composer Cesare Picco. The untypical runway brought a new perspective to the collection, not only emphasizing the optimistic mood but at the same time allowing us to feel the refined elegance of the collection. In the coming days we will give you a more detailed review of Etro SS12.

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The DSquared2 designers remained faithful to their ever young and colourful aesthetic but more than ever gave us all a remarkable show (some people in Milan should be taking notes from these guys!). And what would a DSquared2 Spring Summer 2012 collection be without Brazilian models and beachwear? After all something needs to fuel the tumblrs of the internet and nothing better than a touch of Brazil. And yes as the invitation said DSquared did manage to come to Europe (again?).

Stay tuned for more of the individual Spring Summer 2012 collection reviews. 

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