Ad Campaign: H&M
Season: Autumn 2012
Models: Alice Dellal, Nur Hellmann + unknown
Art Direction by Stina Daag |Trouble Management|
Past H&M's Divided Grey collection was for guys only, this time women's pieces are part of the collection as well. The Grey Concept will launch in selected stores and online come November 1st. Leading girl of the new advertisement is Alice Dellal.