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February 28, 2025
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Vivetta FW25 Is a Rebellion Against Conformity

Vivetta channels the strength and individuality of historical women through contemporary silhouettes.

February 28, 2025
in Fall Winter 2025.26 Womenswear, Milano Fashion Week
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Vivetta FW25
Courtesy of Vivetta

Vivetta‘s FW25 collection redefines fashion norms through a wind of change that carries its designs beyond the conventional. This collection is a statement against conformity, reimagining daywear as an invitation to embrace individuality.

 

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Silhouettes in the collection are a combination of historical homage and futuristic vision. The brand’s distinctive Hand Collar morphs into scarves that elegantly circle the neckline, while trompe-l’œil boldly layers mini-coats over coats and dresses over dresses, creating a dance of optical, chromatic, and dimensional illusions. The signature 1960s silhouette is revisited with a contemporary twist, featuring airy volumes and curved cuts that defy gravity, redefining the structures of movement and memory. Classic elements like crisp shirt collars and feminine bows are deconstructed, multiplied, and reconfigured, turning traditional tailoring into a playful yet serious diversion.

Vivetta FW25
Courtesy of Vivetta

The fabric selection for FW25 speaks to Vivetta’s  attention to detail. Fluid crêpe de chine, georgette, and lace glide alongside cooler wool textures that structure the more defined silhouettes. Poplin nods to traditional shirting craftsmanship, while exposed viscose linings challenge the boundaries between private and public personas.

Vivetta FW25
Courtesy of Vivetta
Courtesy of Vivetta

Color plays a crucial role in setting the tone for the collection. A distilled palette of deep black, tailored grey, cream, light blue, and crisp white is electrified by touches of aqua green and passionate scarlet, crafting a visual narrative that’s both grounded and dreamlike.

Courtesy of Vivetta

Details within the collection invite a closer look to fully appreciate their complexity and innovation. Nature-inspired motifs transform into surreal botanical collages, intricately embroidered to suggest stems and petals from afar, but revealing a whimsical array of berries, vegetables, and wild flora up close. What appears as a simple yellow rose turns into a tomato upon closer inspection, while rows of pearls cleverly disguise themselves as seeds within a pod.

Vivetta FW25
Courtesy of Vivetta

Accessories complete the collection’s narrative, with ballet flats and loafers designed for light, effortless movement, and low heels that redefine femininity without the need for elevation. Jewelry pieces, drawing inspiration from nature, extend the conversation between the wardrobe and the fantastical, connecting the organic, the surreal, and the unique Vivetta woman who wears them.

View Gallery 32 images
Tags: collectionsmilano fashion weekWomenswear
Anastasija Pavic

Anastasija Pavic

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