Rihanna leads the latest collection from Fenty in partnership with Puma, rooted in football and designed for off-pitch wear. The collaboration focuses on proportion, texture, and ease throughout.
The collection introduces the Avanti LS in new colorways. A pale purple version sets the tone, joined by a more grounded black and beige design. The Avanti builds on the structure of the classic PUMA King boot, with football-style stitching, a fold-over tongue, and soft materials. It maintains the attitude of the pitch while aligning with Rihanna’s direction for daily wear.
Another key silhouette arrives in the form of the Cat Cleat Slide. It features a slip-on structure, finished with molded cleats at the sole. Inspired by the PUMA Striker, the model shifts athletic language into a casual shape without removing its reference points. The design draws a clear line between field and pavement, with no need to separate them.
Rihanna also shapes the collection’s ready-to-wear through a defined set of proportions and surface treatments. The Nylon Drill Top introduces an oversized fit that references football warmups, finished in tones that sit just off-neutral. She builds in comfort through cut and fabrication, offering a top that anchors the collection in movement. The T7 Slim Tee narrows the silhouette, providing a fitted piece with stretch, ribbed edges, and a rhinestone PUMA Cat logo that redirects attention without excess.
The Short Sleeve Jersey carries over the pitch reference in soft purple and cream. Mesh side panels, tonal piping, and a metallic woven label align the jersey with the rest of the collection while preserving the structure of a classic athletic shirt. The Piping Track Pant lands on the opposite side of the fit spectrum. Relaxed, loose, and easy to wear, it uses contrast side panels and piping to add direction without forcing shape.
Rihanna includes additional texture in the Towel Terry Track Short. The shorts come in a saturated maroon tone, with soft surface fabric, an elastic waistband, and subtle embroidered branding. The texture holds the eye and changes depending on light and motion. Together with the pants and tops, the shorts shift the collection’s emphasis from utility to surface and ease.
Accessories sit close to the ready-to-wear in terms of tone and shape. The Pocket Grip Bag arrives with a minimal, structured body, finished with contrast piping, metal hardware, and an adjustable shoulder strap. Rihanna defines the bag through proportion and simplicity. It fits under the arm and sits close to the body without pulling attention away from the rest of the look.
The scarf finishes the collection. Cut from a silky fabric in soft purple, it carries a double-sided chevron sublimation print. The scarf moves with styling, designed to tie, wrap, or drape depending on need. It follows the overall direction of the collection: adjustable, grounded, and built to serve shape and surface.
Rihanna’s new FENTY x PUMA drop builds football codes into a wardrobe that doesn’t follow rules. She redirects references without forcing contrast and keeps each piece connected through tone, detail, and proportion. With this release now available worldwide, the line opens up space between sport and street.
