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Marine Serre Explores Femininity in The Grace of Time for FW26

The campaign draws inspiration from earth, air, water and fire to explore the female form.

October 22, 2026
in Ad Campaigns, Fall Winter 2026 Campaigns, Marine Serre, Womenswear
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Marine Serre FW26
Courtesy of Marine Serre

Marine Serre introduces The Grace of Time, its Fall Winter 2026 campaign, exploring femininity through an architectural approach to clothing and the human body. The collection focuses on sculptural construction, sensual silhouettes and the relationship between garments and movement. Close-fitting fabrics trace the body’s natural contours, while generous volumes introduce fluid shapes that respond to the wearer. Through these elements, Marine Serre develops a contemporary wardrobe that considers femininity through physical form and personal freedom.

AD CAMPAIGNS

The collection places particular emphasis on the bust, waist and shoulders. Jersey garments follow the body’s lines, creating fitted silhouettes that accentuate its proportions. Exposed shoulders, precise cuts and transparent materials introduce glimpses of skin, giving the designs a sensual character. The garments follow the wearer closely, creating the impression of a second skin through their construction and fit.

 

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A post shared by MARINE SERRE (@marineserre_official)

Marine Serre introduces additional volume through cotton and silk scarves, extending these familiar accessories into draped garments. Their lightweight materials create fluid shapes that respond to movement, adding softness to the collection’s architectural direction. The scarves develop into expressive silhouettes, allowing fabric to follow the body’s gestures and create changing forms.

Marine Serre FW26
Courtesy of Marine Serre
Courtesy of Marine Serre

Throughout The Grace of Time, the relationship between fabric and body guides the collection’s visual identity. Fitted jersey creates a close connection with the figure, while flowing textiles introduce space around it. Marine Serre uses these variations to explore how clothing can emphasise physical presence and communicate different expressions of femininity. The garments take inspiration from the body’s natural structure, allowing precise construction to influence the overall silhouette.

Aymane Alhamid photographs and directs the Fall Winter 2026 campaign, placing the collection within natural environments. The imagery draws inspiration from the four elements of earth, air, water and fire, using outdoor locations to develop a visual relationship between the women and their surroundings. Open fields, woodland and waterways provide different settings for the garments, allowing their forms and textures to interact with the natural world.

Marine Serre FW26
Courtesy of Marine Serre
Courtesy of Marine Serre

Alhamid approaches the imagery through compositions that recall historical paintings. Familiar gestures appear within scenes that carry a surreal quality, introducing a poetic interpretation of the relationship between women and nature. The photographs explore physical presence through clothing, movement and environmental details, creating images that invite attention to the smallest interactions between the subjects and their surroundings.

Marine Serre presents Fall Winter 2026 through confidence, sensuality and freedom. The collection places the body at the centre of its design approach, using sculptural shapes and flowing materials to examine how clothing can express femininity through movement.

Tags: ad campaignsFW26Womenswear
Jana Kostic

Jana Kostic

Jana Kostic is an Editor at DSCENE Publishing, holding a Master’s degree in Electrical and Computer Engineering from Belgrade. Contributing across DSCENE, MMSCENE, and BeautySCENE, she covers daily news and editorial features.

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