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Prada Fantasy Lookbook SS10


Lookbook: PRADA
Season: Spring Summer 2010
Production: Rem Koolhaas, Ippolito Pestellini Laparelli both at AMO
Artwork: Jeroen Koolhaas, Lok Jansen both at AMO
Photography by Philip Meech
PRADA one of the most enduring fashion houses, releases their Spring Summer 2010 Fantasy Lookbook, once again shaped into artwork by AMO. Design and research studio AMO is the counterpart to famed architectural practice OMA, who created the Prada Epicenter in New York and the Prada Transformer. AMO is involved with Prada projects since 2007. view more of The Fantasy Lookbook after the jump:


*Photos | Prada ©

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