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Smart fortwo A Big Idea campaign

smart car

Project: smart fortwo "A big idea" campaign
Client: Daimler AG smart
Advertising Agency: BBDO Berlin GmbH
Director: Jose Gomez
Co-Production Company: Shilo
Website: /
Smart fortwo "A big idea" campaign is an engaging new project by the talented filmmakers at Shilo promoting the ever coveted smart car by incorporating original illustration. Shilo co-founder and director Jose Gomez has directed five commercials for BBDO Berlin and the phenomenal smart vehicles from Daimler AG. To view three of the videos click on the vimeo above, and for more screencaps and a detailed credits list for this outstanding campaign continue after the jump:

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Spot Lengths: 5 x :30
Debut Dates: February/March 2011
More Info:
Creators: T. Bazarkaya, T. Hollander, D. Mously, J. Ringena, W. Schneider, A. Fruscella
Consultants: D. Spakowski, S. Schlosser, J. Oelckers, G. Demir
Agency Executive Producer: Silke Rochow
Co-Production Company: Film Deluxe Berlin
Producers: Stephan Pauly, Katharina Strauss
Executive Producer: Glenn Bernstein 
Associate Creative Director: Tom Green
Director of Photography: Daniel Ortega
Editor: Josh Bodnar
Character Designer: Ken G. Lee
Animation Director: Brian Covalt
Cell Animation: Max Keane, Melvina Wong, Katherine Morris
Compositing: Tom Green, Nathan Davies, Stephanie Corda, Garrett Marks
Compositing Assistants: Gary Jones, Steven Galvez
VFX Artist: Tim Turner
Storyboard Artist: Mark Pacella
Assistant Editors: Zach Vandlik, Garrett Marks, Chris Halmo
Line Producer: Jeremy Yaches
Senior Producer: Hilary Wright
Head of Production: Julie Shevac
Executive Producer: Arthur Portnoy
Finishing Company: Company 3
Flame Artist: Randie Swanberg
Color Correction: Tom Poole, Sean Coleman
Sound Studio: Studio Funk Berlin
Composer: Audioforce Berlin

EXCLUSIVE: Sean O’Pry by Saverio Cardia for Client

Zuzana Gregorova for Massimo Dutti April 2011