Photography & Creative Direction : The Supervisory
Ad Campaign: Standard Issue
The Supervisory shapes Hyden Yoo's Standard Issue campaign for the upcoming Fall Winter 2011.12 season, taking to the great outdoors is Next model Martin Landgreve. View more from the campaign after the jump:
Standard Issue was created by Hyden Yoo to show appreciation for the armed forces around the world. Regardless of the political agenda of each battle, the military proudly wore their country’s uniforms and with their blood, sweat, and tears, gave each of the garments its character. These uniforms have been well documented through paintings, photos, and film. Hyden Yoo draws inspiration from these historical references, and translates them into something more modern and fashionable for the typical civilian.