Coach 1941 presented fall winter 2017.18 collection during the New York Fashion Week. Creative director Stuart Vevers plays with the juxtaposition of the american prairie and the city, with his show set against the backdrop of a makeshift prairie house.
A tomboy, playing with the juxtapositions of the great American outdoors and early New York hip-hop; the prairie and the city; what’s unprecious alongside symbols of status and luxury, Coach-style. Paper Moon, The World Famous Supreme Team’s square dance/scratch remix, Rexy and her carriage. Riffing on shearling, varsity and biker. Raw-edged shearling worn with the swagger of something rarefied. Customizing and personalizing familiar pieces to make something new. An air of growing up, yet always with humor and playfulness, in the melting pot of New York City. – from Coach 1941
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images courtesy of coach 1941