Fashion photographer Angelo Pennetta captured Adriano Goldschmied AG Jeans‘ Fall Winter 2017.18 campaign featuring Alexa Chung and Reuben Ramacher. Styling is work of Francesca Burns, with beauty from hair stylist Tamara McNaughton and makeup artist Lisa Houghton. In charge of creative direction was Johnathan Crocker, with production from Rockman Productions.
“Laid-back, unfussy, just the right amount of defiance—the ‘90s are back in a fresh, modern way for fall. The aesthetic is decidedly “un-done.” It’s less about chasing perfection and more about embracing authenticity. Inspired by the grit and glamour of the era’s Young Hollywood scene, outfitting takes on an easy, thrown-together quality that juxtaposes hard and soft, masculine and feminine, high and low.“
Discover AG Jeans FW17 menswear campaign on our Male Model Scene.