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Ray-Ban Spring Summer 2018 photographed by Steven Klein

April 16, 2018
in Ad Campaigns, Eyewear, Female Models, Male Models, Menswear, Spring Summer 2018 Campaigns, Steven Klein, Womenswear
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Ray-Ban

SSENSE GLOBAL

Fashion photographer Steven Klein captured Ray-Ban‘s Spring Summer 2018 advertising campaign. The collection features four models, three sun options – the marshal, wayfarer blaze and aviator evolve, and one optical option — the hexagonal.

“The theme of the new campaign is freedom and ability to let go. We live in turbulent times and for many people it evokes feeling of a journey. The campaign shows that no matter what hardships come your way, you can still keep your identity, continue your own journey, and immerse yourself in optimism, creativity, love… Who does not aspire to be free?” – Steven Klein


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