ThredUP teams up with Olivia Wilde and Conscious Commerce for Choose Used Capsule Collection, that celebrates sustainable fashion, and offers secondhand as a solution to the textile waste’s harmful effects. Every design from the collection was printed on a used item. Stars of the campaign are Conscious Commerce co-founders Olivia Wilde and Babs Bryant. Hair styling is work of Leonardo Manetti at See Management.
“32 billion garments are produced for the US market each year and 64% of them end up in landfill. Throwaway fashion culture is depleting natural resources and overfilling landfills. The single best thing we can do is consume less and reuse more.”
“I love the idea that used clothes have been on adventures before I came to own them. You can feel that each piece has a soul.” – Olivia Wilde, Co-Founder, Conscious Commerce
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