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Gentle Monster 2020 Collection Photographed by Hugo Comte

December 5, 2019
in Eyewear, Gentle Monster
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Courtesy of © Gentle Monster

Korean eyewear brand Gentle Monster has unveiled its 2020 campaign captured by photographer Hugo Comte. Entitled Fearless; facing the unknown, the campaign tells a story about bravado and curiosity in unknown world. 

Courtesy of © Gentle Monster

Gentle Monster’s new collection is inspired by a quest of paying attention to one’s inner self and laying bare the truthful self. ‘Mars’ is a metaphor for one’s inner self and symbolizes a hidden potential of oneself rather than a physical space or medium. – from Gentle Monster

Courtesy of © Gentle Monster

The collection features 5 optical models – T Optical and 6 sunglasses – New Flatba. T Optical series is made of highly refined beta titanium, while the New Flatba series includes 5 new acetate designs. 

Courtesy of © Gentle Monster
Courtesy of © Gentle Monster

The collection is available globally from November 11th 2019 in all Gentle Monster stores and Gentle Monster official website.

Tags: ad campaigns
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