Fashion photographer Craig McDean captured BOSS‘ Spring Summer 2020 campaign featuring top models Lina Zhang and Kris Grikaite. Styling is work of Ludivine Poiblanc, with beauty from hair stylist Paul Hanlon, and makeup artist Diane Kendal. In charge of creative direction was Fabien Baron.
“Fashion, like life, is about finding what works for you, and realizing that you don’t have to be like everyone else – indeed, it’s often better not to be. The new BOSS collection celebrates the power of the individual, and we reflect that spirit in our new Spring/Summer 2020 campaign.
Make your own statement this season in the new BOSS Individuals collection. Sharply cut trouser suits, bold stripes and bright colours invite you to create a look that reflects your confidence and ambition.“
See BOSS’ Spring Summer 2020 menswear campaign on MALEMODELSCENE.NET