Vogue Italia has enlisted its share of icons for the cover of the new September issue with the theme “100 Covers, 100 People, 100 Stories.” Acclaimed photographer Mark Borthwick shot the 100 cover stars in a simple studio in NYC. Vogue asked each of them to tell them the story of their life in a minute.
In his Editor’s letter, Emanuele Farneti, Editor-in-Chief of Vogue Italia shared: “Last April, when we decided to leave our cover white, we were convinced that silence was the right message of respect and reserve. Now instead, with the onset of a new season that will in many ways be crucial, we think this is the moment to raise our voices and talk about hope and beauty. For the first time, we have created 100 printed covers. Each of them is dedicated to an individual protagonist – different by age, physical appearance and the colour of their skin. It is the portrait of a community that, having waited diligently, now finds itself making a fresh start, within the new context of distancing and restrictions.”
Discover more after the jump:
Creative Director Ferdinando Verderi adds: “The idea is very simple: more is more. We wanted to challenge the standards of quantity with which fashion has always measured itself, to express a desire for rebirth and to celebrate diversity and uniqueness in a way that becomes a collective experience. We photographed the 100 cover stars individually in a studio in New York. The photographer Mark Borthwick is one of the long-standing contributors to Vogue Italia who returns to the pages of the magazine after decades. The cast brings together 100 people including models, actresses, artists, talented people from a wide range of fields, icons from the past and people who aren’t part of the fashion industry.”
The cover stars are Bethann Hardison, Indya Moore, Denali White Elk, Giannie Couji, Ugbad Abdi, Xiao Wen Ju, Kaia Gerber, Cameron Russell, Irina Shayk, Ajani, Precious Lee, Emily Miller, Anisa Dagher, Talia Ryder, Chippewajane, Cindy Crawford, Alek Wek, Donna Jordan, Ash Foo, Lexi Boling, Raquel Zimmermann, Varsha Thapa, Binx Walton, Beatrice Galilee, Adesuwa Aighewi, Vineeta Kumari Seshasai, Kai Avent deLeon, Benzo, Abby Champion, Ariel Nicholson, Dominique Duroseau, Pat Cleveland, Tschabalala Self, Soo Joo Park, Akon Adichol, Munaiya B, Julia Nobis, Meghan Collison, Gray Sorrenti, and Bella Hadid to name a few. Casting directors Piergiorgio Del Moro and Samuel Ellis Scheinman also cast various talents alongside industry icons, people in the most diverse fields with interesting life stories.
Digital and print are coming together for this massive project with each of 100 cover stories sharing a minute of their story in videos about to be published on VOGUE Italia’s instagram throughout September.
Discover more of VOGUE Italia’s 100 covers:
Source: Vogue Italia
Photos Mark Borthwick
Styling: Carlos Nazario
Hair: Jawara at Art Partner using Dyson
Makeup: Susie Sobol at Julian Watson Agency
Postproduction: Sipke Visser at Frisian Post
Casting: Piergiorgio Del Moro and Samuel Ellis Scheinman at DM Casting
Street Casting: Nicola Kast