Fashion brand BEAUTIFUL PEOPLE presented the Spring Summer 2021 Side-C Vol.5 Motional collection, that explores today’s world, where we are stuck in our homes, and overwhelmed by emotions, with film directed by Takahiro Igarashi, during the ongoing Paris Fashion Week. The collection sends message of optimism and rebirth, with the bustle-like shapes, and big and flowing volumes.
SPRING SUMMER 2021 WOMENSWEAR COLLECTION
“Side C, the transformative look at classics that focuses on the layers and the in-betweens of clothing, finds another dimension: a flowing, dynamic one. By creating an interconnecting system of pockets inside the garments, and filling them with small beads, movable silhouettes are created. The beads flow as the body moves, sits or stands, allowing for endless reconfigurations. A skirt turns into a couch, a dress into an armchair, only to revert back to what it was.” – Beautiful People
Creative director & Designer: Hidenori Kumakiri
Art Director Masaaki Kuroyanagi
Director of Movie & Photography Takahiro Igarashi
Stylist Hannes Hetta (Art + Commerce)
Hair & Make up Artist Kenji Toyota (Shiseido)
Models Mari Azuma , Ami Suzuki, Marland Backus
Choreographer Yukina Sakai
Music by Nanami Sato
Lighting Director Koji Oishi
Editor Masahiro Higuchi
Production Manager & Visual Design Suguru Kiyono
Creative team : beautiful people team & Daisuke Yamamoto