Fashion brand SMALTO presented their Fall Winter 2021.22 Freedom as a Legacy collection with a fashion film featuring music band Faux Real directed by Nicolas Despis, as part of the recently finished Paris Fashion Week. For the video Faux Real is performing their song Kindred Spirit, members of the band and brothers Elliott and Virgile Arndt are the ambassadors of the Parisian brand. This season Smalto focuses on the freedom of movement, and it combines tailoring know-how with modern techniques and materials, for comfortable and refined pieces. The collection is a contemporary vision of brand’s heritage.
“Through the two members of Faux Real — wearing Smalto — who perform their song “Kindred Spirit” in front of the camera, the mythical figure of the dandy reappears in a new, contemporary version. Under the keen eye of fashion editor Pam Boy, one of the most influential voices of the new generation of Londoners, the artistic director of this video, Maison Smalto presents a duo of night owls just escaped from a Swinging London club, wearing a royal blue suit over a silk shirt and a vest worn next to the skin, before finding them again a little later, an emblematic red carnation on the lapel of their collar.
No need to oppose elegance and comfort anymore: at Maison Smalto, lightness and sophistication are combined in a casual-chic fashion that makes no concessions on style. The objective of the Parisian brand is to shape, throughout the seasons, a daring masculine allure anchored in its time – a certain attitude that does not allow itself to be confined to a codified and conventional category. Each piece in the collection, from cashmere jackets and sweaters to technical parkas and the classic suits, is designed to combine the nobility of tailoring with a strong sense of style.” – Smalto
Art Director: Pam Boy
Director: Nicolas Despis
Creative Direction and Production: Fabrice Davillé –Studio Premices
Styling: Pam Boy
Casting: Pam Boy
Talents: Virgil and Elliott Arndt – Faux Real
Music: Kindred Spirit by Faux Real
Hair: Celine Exbrayat
Make-Up: Celine Exbrayat
Director of Photography: Sophian Belgarbi
Antoine Vié & Paul Godeau
Production: Nalini Cazaux