Burberry has unveiled a giant Olympia bag which sailed through London’s iconic River Thames. The larger-than-life Olympia begun its journey at the Royal Victoria docks and sailed through various locations over three days, coasting past iconic London setting such as The Old Royal Naval College, Tower Bridge and Marc Brown City Hall.
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The Olympia bag is a structured and sculptural bag that has a crescent curve that moulds closely against the body, an athletic aura told through its defined arc. This is the latest evolution of Burberry’s awe-inspiring takeovers of global landscapes.
The second giant Olympia will be found from 25 June – 10 July in Dubai.