AMIRI presents Spring Summer 2022 menswear collection with a runway video featuring 30 new looks in a dreamy setting captured by videographer and director Cara Striker. The out-of-a-dream location is the breath-taking Wynn Las Vegas. Cinematography is work of Frank Mobilio.
The beautifully framed video with its waterfall is accompanied by equally elegant soundtrack featuring Wish You Were Here by South African producer and DJ Black Coffee.
“Traditional formality is undone, instead softer, sophisticated lines are drawn towards a modern formality. Classic suiting codes are reworked and refined within AMIRI’s contemporary visual language, emphasizing a rich interplay of lightness and ease for today and tomorrow. For instance, jackets are deconstructed, and shoulder pads removed, casting a lighter, unstructured silhouette formed in harmony with the body. Imbued with the ease of summer, lightweight trousers with adjustable kick flare expand this freedom, alongside double-breasted jackets recut in relaxed, 3/4 length shapes and rendered in textured satin. In confident brushstrokes of surreal romanticism, exotic reverie is at the core of the collection, embracing natural tones deep brown, brandy, burnt sienna and forest green as a rich palette to paint from,” notes AMIRI team.
AMIRI’s power is once again mixing the sentiment of luxurious with contemporary menswear resulting in classic investment pieces.
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“A classic safari jacket is reframed as a 4-pocket blazer, and bouclé is cut in warm weather cotton rather than traditional wool. Showcasing AMIRI’s imitable savoir-faire, braised patchwork trousers are meticulously crafted with intricate whipstitch techniques, hand-marked and laced, while repurposed bandanas are diligently shredded and braided by artisans into loose summer knits, taking one day to complete one panel and four days for the entire garment,” notes AMIRI’s press team.
Discover all the looks from AMIRI Spring Summer 2022 menswear collection by Creative Director Mike Amiri in our gallery.
Creative Director: Mike Amiri
Film Director: Cara Stricker
Cinematography: Frank Mobilio
Music: Black Coffee
Production: Brandon Zagha
Editor: Ernie Gilbert
Colorist: Sean Coleman Company 3
Casting Director: Noah Shelley
Movement Direction: Nina McNeely
Makeup Artist: John McKay
Hair Stylist: Marki Shrelki
Manicurist: Alexandra Jachno