Discover BALLY Spring Summer 2022 collection “Art of Utility” presented via digital lookbook shot by fashion photographer Jackson Frederick. Reimagining sartorial sportswear with freedom of movement, the collection eases for the post-pandemic future, where the virtuous art of dressing up and down are synonymous with comfort and versatility.
Through voluminous plays on proportion and layered styling, such as large knits and leather gilets paired with fluid trousers, garments provide comfort, cover and a sense of belonging, irrespective of time. Craftsmanship takes center stage with sophisticated techniques and artisanal details, including leather-woven patterns, intricate quilting, whipstitching and double-studded accents across multi-functional designs, from B-Chain bags to cut-out clogs. New streamlined footwear include unisex moccasins with 1851 hardware and essential sneakers in heritage red. – from Bally.
Inspired by a workwear and honoring the value of the handmade, the collection makes the ordinary extraordinary. Architectural silhouettes in earthy, neutral tones further intersect with B-Monogram, B-Wing and Alpine floral motifs as an overarching excellence in leather artistry recalls Bally’s Swiss pillars of art, nature and design.
The sustainability plays an integral role in this collection thanks to Bally’s ongoing dialogue between innovation and tradition that keeps the natural processes of creation and craftsmanship alive. An increase in textiles from Bally’s Preferred Materials List signals a commitment to more responsible sourcing, as organic fabrics and leather alternatives join natural, cellulosic and synthetic fibers.
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DISCOVER THE DETAILS:
Art Director: Jackson Frederick
Photography: Jackson Frederick
Female Model: Kennah Lau
Male Model: Nazim Bouaziz
Styling: Emil Rebek
Hair: Pierpaolo Lai
Make up: Luciano Chiarello
Video production: Alessio Constantino