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A Game of Opposites: Mariacarla Boscono Models Ferragamo Cage Bag

April 5, 2022
in Accessories, Ad Campaigns, Bags, Female Models, Mariacarla Boscono, Salvatore Ferragamo, Spring Summer 2022 Campaigns, Videos, Women Model Mgmt
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Ferragamo Cage Bag
©SALVATORE FERRAGAMO

Luxury house SALVATORE FERRAGAMO presented Ferragamo Cage Bag, inspired by the brand’s famous Kimo sandal (created in 1951) that featured an upper in woven leather with interchangeable leather or silk sock. The colourful and versatile bag explores opposites, and fuses the heritage, with style research, and sophisticated technological skills. The Ferragamo Cage Bag has an extremely lightweight cage construction, and its distinctive feature is that it is two bags in one: The inside drawstring bag can be taken out and, interchangeable, it comes in leather, in the same or a contrasting colour, in natural fabric or in silk with a scarf print from the archives, reimagined for the season. The face of the campaign is Italian supermodel Mariacarla Boscono. The campaign explores contradictions and attitudes that make each woman different and unique.

Ferragamo Cage Bag
©SALVATORE FERRAGAMO
Ferragamo Cage Bag
©SALVATORE FERRAGAMO
Ferragamo Cage Bag
©SALVATORE FERRAGAMO
Ferragamo Cage Bag
©SALVATORE FERRAGAMO
Ferragamo Cage Bag
©SALVATORE FERRAGAMO
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Tags: ad campaignsbagBagsSS22supermodelsVideos
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