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BLACKPINK’S JISOO is the New Brand Ambassador of CARTIER

Cartier enlists k-pop superstar Jisoo as the brand’s newest ambassador


Luxury jewelry house CARTIER named Blackpink‘s Jisoo as the brand’s newest global ambassador. K-pop superstar is the new face of the brand’s Panthère collection. Among the stars of Panthère tribe are Annabelle Wallis, Ella Balinska, Chang Chen, Mariacarla Boscono and Yasmine Sabri. Jisoo is also the global ambassador of Dior.

I’m so glad to be a part of Cartier’s grand journey. It’s truly an honour and pleasure for me to join the Panthère tribe, where everyone proves their strength of character. I can’t wait to share Panthère’s great beauty with everyone. – Jisoo

When we wanted to embody the magnetic aura of the panther, our attention was instinctively drawn to Jisoo. With her self-assured style, she is the voice of a new generation of creatives who dare to show their different talents. She is an artist who takes on her role with great creative freedom, never limiting herself – Arnaud Carrez, Senior Vice President of Cartier


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