Fashion brand STELLA MCCARTNEY presented their Resort 2023 Rewilding and Rechilding Collection, that explores childhood innocence and freedom, as well as designer’s native flora and fauna. The collection, that celebrates nature and youthful confidence, is the brand’s most sustainable collection to date, made with 85% conscious materials. Designer Stella McCartney was inspired by the scientific work of naturalist Miriam Rothschild and Knepp Farm, who fully gave their land back to Mother Earth, allowing her to rebalance herself and restore wildlife without disturbance. Stella also teamed up with ecologist and reintroduction expert Dereck Gow to rewild her own countryside farm. Fashion photographer Gabby Laurent captured the lookbook, with art direction from Adam Warren. In charge of visual direction was Bunny Kinney, with creative strategy from Siobhan, and beauty by hair stylist Liv Holst, and makeup artist Miriam Langellotti.
“Captured dichotomously in both natural and industrial settings, a mood-lifting palette blooming with sunflower yellow, rose pink, poppy red and lime green defines the season’s optimistic offering. Hand-drawn prints of British animals being rewilded are illustrated on forest-friendly viscose pieces, including deer, hedgehogs, badgers, hares and extinct lynx. English bird species like goldfinches, woodpeckers and kingfishers take wing on screen-printed trousers and fluid jersey vests. Evolving the lynx’s feline aesthetic, tiger prints feature on recycled polyester oversized coating, menswear tailoring and denim with circular hardware fastenings, while ocelot spots are blurred on PVC-free sequinned cut-out dresses, all-in-ones and Fur Free Fur coats innovated from a new wool alternative. Tiger continues on plant-based denim, alongside vintage-effect floral digital prints this Spring 2023.” – from Stella McCartney
