Italian luxury house GUCCI and London streetwear brand Palace collaborated on a collection that brings a crash of opposites. Gucci‘s creative director Alessandro Michele teamed up with Palace skateboards and co-founders Lev Tanju and Gareth Skewis to unite the two brands in a single aesthetic expression. For the collection Palace reimagines Gucci‘s heritage and legacy through a range of pieces that hybridize the creative universes of the two – inherently Italian but boldly British. It was inspired by Palace‘s own back-catalogue and Gucci‘s influence on youth culture, and it focuses on the street. The Palace Gucci brings fashion without hierarchy, liberated and democratic.
Photographer Max Siedentopf captured the campaign featuring models Isadora Ribeiro, Julia Belyakova, Mae Lapres, and Yetunde Odimayo. In charge of styling was Luca Galasso, with beauty from hair stylist Ramona Eschbach, makeup artist Anthony Preel, and manicurist Anatole Rainey.
The Palace Gucci collection is launching on Friday, October 21st.