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Memories of Beauty: PRADA Lunar New Year 2023 Collection

January 3, 2023
in Ad Campaigns, Celebs, Du Juan, Female Models, Holiday Season, Menswear, Prada, Womenswear
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PRADA
©PRADA, Photography by Nick Yang

Luxury house PRADA presented its Lunar New Year 2023 Memories of Beauty campaign featuring the brand’s ambassador and Chinese singer-songwriter, dancer, rapper, and actor Cai Xukun, also known as Kun, actress Chunxia, actor Bai Yufan, and top model and actress Du Juan. In charge of photography was up and coming fashion photographer Nick Yang, with still life photography by Zhongjia Sun. The campaign finds balance between past, present and future, and celebrates memory and the sharing of happy moments connected to Lunar New Year. The collection includes men’s and women’s ready-to-wear, bags, footwear and accessories.

PRADA
©PRADA, Photography by Nick Yang
PRADA
©PRADA, Photography by Nick Yang
PRADA
©PRADA, Photography by Nick Yang
Lunar New Year 2023
©PRADA, Photography by Nick Yang
Lunar New Year 2023
©PRADA, Photography by Nick Yang
Lunar New Year 2023
©PRADA, Photography by Nick Yang / Zhongjia Sun
Lunar New Year 2023
©PRADA, Photography by Nick Yang / Zhongjia Sun
Lunar New Year 2023
©PRADA, Photography by Nick Yang / Zhongjia Sun
Lunar New Year 2023
©PRADA, Photography by Nick Yang / Zhongjia Sun
Lunar New Year 2023
©PRADA, Photography by Nick Yang / Zhongjia Sun
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