Fashion house PINKO presented the Spring Summer 2023 Collection with a campaign titled Neverland, starring top model Irina Shayk. The campaign was captured by fashion photographer Brianna Capozzi, with styling by Vittoria Cerciello and art direction by Riccardo Ruini. For the campaign, Pinko flew off on a journey with happy thoughts in mind and a dash of magic made possible by the timeless and unmistakably magnetic charm of Irina Shayk. The brand landed on the warm, sandy shores of Neverland, a place where anything is possible and where anything we can imagine can come true, even having your entire body covered in rhinestones, sequins and, why not, tattoos.
SPRING SUMMER 2023 CAMPAIGNS
Second star to the right and straight on ‘til morning. We never stop dreaming big, following unconventional paths and maps… so we wanted to give it a try. We followed the directions and here we are. We found it!
Sinuous jumpsuits that flow beautifully when worn, sweaters and slim-fitting leggings that feel like a second skin, and exquisite embroidery on light and transparent fabrics: empowering style that works better than fairy dust for all kinds of women, guaranteed. Here in PINKO Neverland, anything can happen… flowers even bloom at night! The sun sets and joyful, dream-worthy colors of hibiscus and tropical flowers flourish on printed head-to-toe looks with sensual cut-outs and twists that create slits and necklines. Whether poolside, in the forest or at the beach, Love Bags exude the magical atmosphere emanating from the collection’s prints. The scene-stealing Mini Love Bag Click, with its fresh and unprecedented hexagonal shape, brings a new and totally original geometric edge to this beloved icon. – from Pinko
