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Coperni – The Wolf and the Lamb Story starring Lila Grace Moss

Coperni's innovative project explores the intersection of humans and technology

September 26, 2023
in Ad Campaigns, Fall Winter 2023.24 Campaigns, Female Models, Videos, Womenswear
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Coperni
Courtesy of © COPERNI

Fashion house Coperni recently revealed an exceptional project titled “The Wolf And The Lamb,” a polymorphic video that takes its inspiration from the Jean De La Fontaine fable, “Le loup et l’agneau.” Featuring top model Lila Grace Moss, the project delves into the intricate relationship between humans and machines.

This ambitious concept was brought to life by directors Alexandre Silberstein and Florent Canale, in collaboration with Everest Lab and Coperni. Together, they crafted a timeless procedural generative piece that encompasses multiple scenarios, each one meticulously and randomly selected by a host machine. Launched on September 20th, 2023, the piece will run continuously for six months in real time on the Epic Games Unreal Engine, playing ever-changing 40-second stories. These stories, based on a multitude of sets, scenarios, and looks from Coperni’s collection, shape a new form each time, totaling a staggering 320,000 versions. These versions will be streamed live on a dedicated website and Coperni’s YouTube channel.

Coperni
Courtesy of ©COPERNI
Coperni
Courtesy of ©COPERNI
Coperni
Courtesy of ©COPERNI

Accompanying the unique stories is the enthralling music by Anomaly Spectre, adding subtle layers of depth. The music, based on three main tracks, has been broken down into dozens of different versions, aligning with the generative nature of the project. Additionally, a randomly appearing voiceover enhances the experience, with new texts generated by prompting Chat Gpt to create diverse versions of the original fable, all read by an AI-generated voice.

Lila Grace Moss
Courtesy of ©COPERNI
Lila Grace Moss
Courtesy of ©COPERNI
Lila Grace Moss
Courtesy of ©COPERNI

Viewers experience the project set to the Paris time zone, with the general lighting of the scenes synchronized to emphasize the real-time aspect of the piece. “The Wolf And The Lamb” represents a continuous flow of materials, data, and algorithms, symbolizing a stream of possibilities that evolves and changes. By reinterpreting one of the most beloved French fables, the project seeks to explore and redefine the balance between the wolf and the lamb, offering a fresh perspective on the relationship between humans and technology.

Lila Grace Moss
Courtesy of ©COPERNI
Lila Grace Moss
Courtesy of ©COPERNI
Lila Grace Moss
Courtesy of ©COPERNI
Tags: ad campaignsfw23VideosWomenswear
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Comments 1

  1. Jung says:
    3 years ago

    instead of bringing robots for shows maybe they could think more about their collections? design is boring and the pieces are literally falling apart

dscene

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