Good American, the inclusive fashion brand co-founded by Emma Grede and Khloé Kardashian in 2016, has unveiled “Diamond Life,” a capsule collection perfectly timed for the upcoming party season. The campaign, featuring Khloé Kardashian, is all about embracing full-on glamour and proving that there’s no such thing as too much bling. This collection encompasses an array of elevated party essentials, ensuring you can kick off the festivities with an abundance of new sparkle and shine silhouettes.
The Diamond Life collection features a wide range of party looks, including the striking Crystal Scoop Neck Catsuit in all black and the upgraded version of the iconic Good American Modern Tank Body and Pull On Flare, now available in fuchsia and adorned with sparkles. Khloé Kardashian shared her excitement about the collection, saying, “Our Diamond Life collection last year was such a success that we knew we wanted to bring it back again this year. This drop is so much fun; it’s very glamorous, yet comfortable, so you can effortlessly transition from day to night. It’s the perfect addition to any holiday wardrobe.”
The Diamond Life collection encapsulates everything you need for the holiday season, offering key pieces such as the Crystal Modern Tank Body, the Crystal Scoop Neck Catsuit, and the Crystal Pull On Flare. This collection includes 21 core diamond-embroidered styles, ranging from sweats, tees, and jeans to dresses, jumpsuits, and blazers.
The Diamond Life collection is exclusively available for purchase on the Good American website, www.goodamerican.com, starting from Tuesday, October 24, 2023.
Founded in October 2016 by Emma Grede and Khloé Kardashian, Good American stands as the first fully inclusive fashion brand, offering trend-forward designs tailored to fit women of all sizes. Since its inception, the brand has been a pioneer in providing high-quality denim and has expanded into new categories, catering to sizes 00-32. Good American’s mission is to eliminate the stress associated with finding fashion that truly fits, empowering women to embrace their bodies with confidence and feel their best in all aspects of life.