FCTRY LAb has joined forces with multi-platinum rap artist NLE Choppa to unveil their exclusive “Duck Boot,” a debut of their collaborative limited-edition shoe line. Showing the Duck Boot on prominent stages like Rolling Loud’s main stage and courtside at the Lakers game alongside FCTRY LAb Co-Founder Omar Bailey, Choppa is the latest music sensation to add to the footwear landscape alongside this visionary team.
View this post on Instagram
Omar Bailey, co-founder of FCTRY LAb, emphasizes their commitment to partnering with creators who seek to build product lines and brands collaboratively. By offering profit sharing and equity ownership opportunities, they go beyond the typical collaboration model, a sentiment also emphasized by Choppa. The rapper expresses admiration for Bailey’s bold designs and entrepreneurial spirit, that he also shares.
SHOES
The Duck Boot, FCTRY LAb’s latest creation, adds a playful twist into a classic shoe concept with its yellow duck theme and new materials. Its unique exterior design, coupled with premium comfort-focused interiors, is set to be featured prominently in Choppa’s upcoming music video, shot at Rolling Loud and FCTRY LAb’s LA design studio and development lab.
