Last December, NBA star Nikola Jokić made headlines when he shifted his endorsement from Nike to the Chinese athletic brand 361 Degrees. This move was just the beginning of an innovative collaboration, as Jokić has now unveiled a unique SpongeBob SquarePants-themed basketball shoe line. The collection features four designs inspired by the main characters of the beloved animated series: SpongeBob, Patrick, Squidward, and Mr. Krabs. The sneakers are not only about the aesthetics of these characters but also comes packed with advanced athletic technology, designed to enhance performance on the basketball court.
This playful yet high-performance series was developed in close collaboration with 361 Degrees, reflecting Jokić’s personal affinity for the SpongeBob SquarePants series. The shoes incorporate a double-layer engine drive system, including Qu!kCQTECH, SOAR PLATE, and Qu!kFLAMECQT technologies that promise enhanced responsiveness and cushioning. Furthermore, each shoe includes a carob-fiber plate for explosive propulsion and a C!LK upper for optimum support.
SNEAKERS
The sneakers debuts in various color schemes: the SpongeBob version in a cheerful yellow with green and brown accents, the Patrick Star in a blend of peach and yellow, the Squidward in muted green and purple, and the Mr. Krabs in a striking combination of icy translucent and coral red, with each pair features a character tag.
The shoes are available online for $199 USD. The beginning of Jokić’s involvement with 361 Degrees has been marked by this standout release, which also shows his influence both on and off the court. The Serbian basketball phenom has already distinguished himself in the NBA with multiple MVP awards and now, through this collaboration, he enters into a niche market that connects his fans with a global cultural phenomenon.
Take a closer look at the sneakers in the Gallery below:
