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CNCPTS x New Balance 740 “Brut” Steps into 2025 with Style

A Sneaker Inspired by the Sophistication of Brut Champagne

January 3, 2025
in Sneakers
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CNCPTS x New Balance 740 “Brut” Steps into 2025 with Style
Courtesy of CNCPTS

CNCPTS and New Balance are starting the new year with a sparkling addition to their 740 collaboration. The latest colorway, “Brut,” takes its inspiration from the French term for extra-dry Champagne, serving as a follow-up to the earlier “Saignée” release. This design marries technical performance with a rich palette, offering sneaker enthusiasts a unique and sophisticated option for their collection.

SNEAKERS

The CNCPTS x New Balance 740 “Brut” showcases a range of green shades that add depth and vibrancy to the silhouette. The mesh upper is covered in a deep metallic green, while the overlays shine in a brighter lime color. This interaction of tones creates a visually compelling design. To balance the boldness, the sockliner, eyestays, and laces feature a soft pale lime cream, introducing subtle contrast without overwhelming the overall aesthetic. Adding a burst of color, the orange tongue stands out sharply against the green-dominated upper. This striking detail increases the shoe’s dynamic appearance, while the ABZORB midsole, dressed in a rich deep green, offers not only visual harmony but also advanced cushioning and shock absorption. These functional elements ensure that the 740 “Brut” delivers both style and comfort for everyday wear.

Courtesy of CNCPTS

The “Brut” colorway maintains the technical precision that has made the 740 a staple in the New Balance lineup. The mesh construction ensures breathability, while the durable overlays provide structure and support. This thoughtful combination of materials improves the sneaker’s performance, making it suitable for various activities. It also retains a polished, contemporary look. With its Champagne-inspired concept and standout design, the CNCPTS x New Balance 740 “Brut” is a must-have for collectors and fans of collaborative releases. Its unique palette and high-performance features cater to those who appreciate innovative designs that stand apart from conventional offerings.

The CNCPTS x New Balance 740 “Brut” will launch on January 10 at a retail price of $120 USD. The sneakers will be available exclusively through CNCPTS. This highly anticipated release urges sneaker enthusiasts to act quickly to secure their pair before it sells out. Whether drawn to its Champagne-inspired design or technical features, the “Brut” delivers a memorable impact.

Tags: new balancesneaker releases
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Comments 3

  1. LadyLondon says:
    8 months ago

    and ladies ang gentleman this is why NIKE is losing the battle. Bravo new balance!

  2. joannanyc says:
    8 months ago

    wowww 😯

  3. Carl B says:
    8 months ago

    740 Brut is on my top list for 2025 🤤

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