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Ray-Ban Meta x Coperni Introduce Smart Sunglasses with Amelia Gray

Amelia Gray leads the campaign for Coperni and Ray-Ban Meta’s latest AI-powered eyewear.

March 14, 2025
in Accessories, Ad Campaigns, Amelia Gray, Eyewear, Female Models
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Ray-Ban Meta x Coperni Introduce Smart Sunglasses with Amelia Gray
Photo © Stuart Winecoff

Ray-Ban Meta x Coperni have joined forces to introduce an exclusive eyewear collaboration, accompanied by a dedicated campaign featuring model Amelia Gray, revealed during Coperni’s Fall-Winter 2025 runway show at Paris Fashion Week. The Ray-Ban Meta x Coperni Limited Edition Wayfarer redefines smart eyewear by fusing high fashion with advanced AI technology. This partnership marks Ray-Ban Meta’s first-ever collaboration with a fashion house, solidifying its presence in the luxury tech space.

EYEWEAR

Designed with an elevated aesthetic, the sunglasses feature transparent black frames and gray mirrored lenses, keeping the essence of Ray-Ban’s iconic Wayfarer silhouette while incorporating Coperni’s modern edge. The Coperni logo is engraved on the arms, reinforcing the brand’s presence in this forward-thinking design. With only 3,600 pairs available, priced at $549, these limited-edition sunglasses are poised to become a coveted piece for tech-savvy fashion enthusiasts.

Photo © Stuart Winecoff

Beyond their sleek appearance, the sunglasses retain all of Ray-Ban Meta’s smart capabilities, including AI-assisted features, hands-free voice control, and seamless connectivity. This makes them both a statement accessory and a practical innovation, blending Coperni’s contemporary aesthetic with Meta’s technological expertise.

Ray-Ban Meta x Coperni Introduce Smart Sunglasses with Amelia Gray
Photo © Stuart Winecoff

To mark the launch, Ray-Ban Meta and Coperni have revealed a dedicated campaign featuring model Amelia Gray. The campaign presents a sleek, futuristic aesthetic that aligns with the high-tech essence of the sunglasses. Styled in Coperni’s signature sharp tailoring and modern silhouettes, Gray embodies the confident, forward-thinking attitude that defines this collaboration.

Photo © Stuart Winecoff

The Ray-Ban Meta x Coperni Limited Edition Wayfarer debuted on the runway, worn by Amelia Gray, Rejoice Chuol, Issa Lish, and Hanna Leszek, integrating with Coperni’s Fall-Winter 2025 collection. With a design that bridges AI-driven innovation and contemporary fashion, the sunglasses stand as a defining piece of the season, merging practicality with a distinctly modern aesthetic.

Tags: ad campaigncopernieyewearFW25PFW
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