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atmos and New Balance Present 1000 “Bāṅdhnū” for Spring 2025

Hirofumi Kojima brings bandana-inspired elements to the classic silhouette.

April 3, 2025
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New Balance and atmos Present 1000 "Bāṅdhnū" for Spring 2025
© New Balance

New Balance teams up with atmos for a fresh take on the 1000 silhouette, pushing the retro runner into new territory. Set for release on April 19, 2025, the atmos x New Balance 1000 “Bāṅdhnū” arrives as part of atmos’ 25th anniversary collection. The pair explores classic patterning and material contrast while building on a silhouette that continues to draw attention through thoughtful collaborations.

SNEAKERS

The 1000 model has evolved into a prime canvas for experimentation. In recent seasons, collaborators like Joe Freshgoods and Aimé Leon Dore have added their interpretations to the design, using it to express identity and technical edge. Atmos enters this conversation with a version that looks both inward and outward, layering bandana-inspired elements over a technical base.

© New Balance

Hirofumi Kojima, atmos’ creative director, previewed the sneaker earlier this year, generating early interest with a reveal that focused on the upper’s print-heavy execution. The shoe features an all-over paisley motif that wraps the entire surface, including the inner bootie. This reference to “Bāṅdhnū” a name that nods to traditional tie-dye and bandana patterns, anchors the concept in textile culture while introducing a fresh visual rhythm. The print runs across a snakeskin-style material, giving the sneaker both vibrancy and movement.

Black suede overlays sit across key structural zones, adding depth and breaking up the print with tonal contrast. These dark panels provide balance, giving the eye a place to rest while supporting the shoe’s construction. White embroidered branding on the side and tongue delivers clean punctuation against the patterned backdrop. Rather than overwhelm the shoe with detail, atmos and New Balance keep the layout controlled, letting the materials do most of the work.

New Balance and atmos Present 1000 "Bāṅdhnū" for Spring 2025
© New Balance

While atmos brings in strong visual identity, New Balance ensures the model stays functional and grounded in performance roots. The 1000’s distinct shape supports this direction, with its curved sole and tech-runner frame maintaining the original DNA. The silhouette’s layered structure works in favor of the concept, giving room for print, suede, and embroidery to exist side by side without crowding. The “Bāṅdhnū” arrives during a significant year for atmos. As the retailer marks its 25th anniversary, the release speaks directly to the store’s role in pushing sneaker culture forward through design, access, and storytelling. Atmos has long played with material experimentation and visual play, and this drop continues that pattern with clarity.

New Balance will release the atmos x 1000 “Bāṅdhnū” through its usual channels. Though the SKU and retail price remain unlisted for now, the release date has been set for April 19, giving fans a short countdown before the next chapter in the 1000 series lands. With strong attention to material choice and cultural reference, this collaboration adds a new entry to a silhouette that keeps growing in relevance.

© New Balance

Name: atmos x New Balance 1000 “Bāṅdhnū”
Colorway: Pink Snakeskin/Black
Release Date: April 19, 2025
Where to Buy: New Balance

Tags: new balancesneaker releasessneakers
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Comments 1

  1. Belinda Kovacik says:
    2 months ago

    I love the creativity to so many New Balance sneakers in 2025 Alot of very nice colors styles to choose from…

dscene

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