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Dior Sets the Dress Code for PSG This Season

Paris Saint-Germain steps off the pitch in custom Dior pieces designed for matchday arrivals and formal occasions.

April 11, 2025
in Dior, Lookbooks, Menswear, Videos
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Dior Sets the Dress Code for PSG This Season
Photo © Clark Frankyn

Dior continues its partnership with Paris Saint-Germain by delivering a complete wardrobe for the team throughout the 2024/2025 season. The collaboration extends beyond uniforms, shaping the players’ public-facing style for official appearances at the Parc des Princes and beyond. Each look reinforces a link between athletic performance and precise design, using refined materials and sharp silhouettes.

Kim Jones, Artistic Director of Dior Men, crafted a collection that balances ease with structure, drawing from house codes and seasonal sport influences. The clothing palette centers on black, gray, and navy, shades that reflect the club’s identity while offering versatility. A casual ensemble anchors the offering, built around a houndstooth Harrington jacket paired with matching trousers. Layered underneath, players wear a CD Icons knit sweater, an Oxford shirt featuring a “Paris Saint-Germain” patch, or a classic polo, depending on the occasion.

Photo © Clark Frankyn
Dior Sets the Dress Code for PSG This Season
Photo © Clark Frankyn

Footwear includes Dior’s hybrid combat derbies, rugged enough to echo the spirit of competition, but tailored for formalwear. Accessories complement the outfit without overcomplication. Players carry Dior Gravity leather weekender bags and matching wash bags printed with the Dior Oblique motif, an instantly recognizable design detail that connects past collections to the present moment.

Dior also supplied a formal look for high-profile engagements, led by a long trench coat worn over a two-piece suit. The cut avoids excess, favoring clean lines and structure. Each suit communicates quiet confidence without veering into spectacle. Shoes shift to the Dior Carlo model, offering a more traditional profile for formal dressing.

Photo © Clark Frankyn
Dior Sets the Dress Code for PSG This Season
Photo © Clark Frankyn

Small additions bring the looks together. Each player receives a silk tie and reversible belt finished with “CD” initials, nodding to Dior’s identity without overwhelming the ensemble. A soft cashmere scarf, embroidered with the PSG crest, gives a final accent, subtle enough for elegance but personal enough to connect with club pride.

The full wardrobe reflects Dior’s continued presence in football, where the label supports select clubs with tailored designs made for the modern athlete. Through this collaboration, the brand introduces formalwear to a space often dominated by athletic gear, reshaping how footballers present themselves beyond the pitch.

For PSG, the project fits into a broader effort to align sport with fashion and design. Every appearance off the field becomes a moment for visual cohesion, where each detail, from jackets to accessories, reinforces the connection between personal style and team identity. Dior provides the structure; the players bring it to life.

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Tags: collectionsDiorlookbooksmenswearsport
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