Duran Lantink, the Dutch designer known for combining sustainability with experimental fashion design, has been named the winner of the 2025 International Woolmark Prize. The announcement was made at a special event in Milan, where industry leaders gathered to celebrate innovation in Merino wool. Lantink receives AU$300,000 in funding to further develop his label, alongside mentorship and retail support from Woolmark’s global partners.
This year’s jury, chaired by Donatella Versace and comprised of influential figures such as IB Kamara, Law Roach, Tim Blanks, and Alessandro Sartori, selected Lantink for his innovative use of Merino wool. His winning collection featured 3D reconstructed knitwear, incorporating recycled army sweaters and traditional Dutch techniques with modern woven patterns. “Duran makes us feel better,” said Versace. “His collection is a wonderful combination of respect for the fibre and a joyful sense of the future.”
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Launched over 70 years ago, the International Woolmark Prize has long spotlighted emerging designers pushing the boundaries of wool innovation. This year’s edition, artistically directed by IB Kamara, was themed around the sun, symbolizing renewal, energy, and connection with nature. The setting, Milan’s Palazzo del Ghiaccio, hosted an immersive showroom and ceremony led by actress Mariasole Pollio, followed by a performance by musician Azekel.
Pieter Mulier and Südwolle Group Recognized for Innovation
In addition to the main prize, two other awards were presented. Pieter Mulier, Creative Director of Alaïa, received the Karl Lagerfeld Award for Innovation. Mulier was honored for his Summer Fall 2024 collection, developed entirely from a single Merino wool yarn. The collection experimented with tailoring, outerwear, and even wool-based fur textures, pushing the fibre’s limits in collaboration with Alaïa’s long-time suppliers. “This truly means the world to us,” Mulier said of the win.
The Supply Chain Award was granted to Südwolle Group for its pioneering work in wool yarn development and transparency across the supply chain. Chief Sales Officer Stéphane Thouvay accepted the award, emphasizing the company’s holistic and collaborative approach. The group’s Südwebs Innovation Hub continues to serve as a platform for designers and brands to experiment with wool’s potential in both luxury fashion and performance textiles.
Supported by a wide network of partners including Net-A-Porter, Browns, Selfridges, and Saks Fifth Avenue, the Woolmark Prize continues to evolve as a launching pad for future-focused talent. The success of Lantink, Mulier, and Südwolle signals a shift toward materials and practices that prioritize both creativity and conscience.
