
After nearly a year of anticipation, the Air Jordan 4 “White Cement” is making its official return in 2025. Nike has now released official imagery confirming that the sneaker will remain true to its original 1989 design, foregoing the “Reimagined” treatment used on other retro releases. With its classic color blocking of white, tech grey, black, and fire red, this drop stays loyal to the silhouette that has become one of the most celebrated in Jordan Brand history. The release is set for May 24 on Nike SNKRS and select retailers, priced at $225 USD.
SNEAKERS
The “White Cement” 4s are a cornerstone in the Air Jordan legacy, having previously returned in 1999, 2012, and 2016. Unlike some of the recent reissues that tinker with materials or aging effects, this 2025 version sticks with a clean, crisp build that reflects the shoe’s original DNA. The shoe features “Nike Air” branding on the heel, a signature detail that cements its throwback authenticity, and comes housed in a special edition box that mirrors the classic release.

Early preview images surfaced throughout 2024, with sneaker media and fan accounts dissecting every detail from shape to texture. Most notably, there’s no yellowed sole or faux-vintage finish here. Instead, the “White Cement” looks sharp and contemporary.


This release also arrives during a busy year for the Jordan 4, which is celebrating its 35th anniversary. Alongside the “White Cement” drop, Jordan Brand is delivering a packed lineup that includes the debut of the Air Jordan 4 RM model, rumored collaborations like the Nigel Sylvester “Firewood Orange” pair, and other general releases such as the “Seafoam” and “Rare Air Laser” editions. Even with all that, the return of the OG “White Cement” arguably carries the most weight for purists.

Rumors surrounding the return of the “White Cement” first surfaced in June of the previous year. Initially, speculation suggested a possible “Reimagined” update, similar to what Nike did with the “Bred” 4s. However, those concerns were laid to rest when clear images and detailed information revealed a faithful retro, unmodified and true to form. The confirmation of full-family sizing also broadens the appeal, making it a highlight for sneaker fans across generations.
Name: Air Jordan 4 “White Cement”
Colorway: Summit White/Fire Red/Tech Grey/Black
SKU: FV5029-100
MSRP: $225 USD
Release Date: May 24
Where to Buy: Nike
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