
Back-to-school shopping often means a long list of supplies, clothing, and footwear to prepare kids for the months ahead. Sneakers are among the most important purchases since they need to support hours of walking, running, and active play, while also meeting style expectations. For parents, finding pairs that deliver both quality and affordability can be a challenge, especially when kids quickly grow out of their shoes.
This guide highlights the best little kids sneaker deals for the 2025 school year, featuring a curated selection of retro basketball icons, performance-driven running styles, and convenient strap designs. With the right timing, you can secure footwear that lasts through the school year at a fraction of the original retail cost.
New Balance 550 Little Kid White Grey
The New Balance 550 Little Kid White Grey is among the best little kids sneaker deals this season, adapting a classic basketball silhouette for everyday school use. The smooth leather upper in white grey gives it a versatile look that suits both uniforms and casual outfit. Perforated panels improve breathability during active play, while a sturdy rubber outsole delivers reliable traction on playground surfaces and indoor floors. A padded collar and tongue add comfort, making it a practical option for long school days.
The shoe’s design has remained consistent over the years, giving parents confidence in its fit and durability. Its neutral tones make it easy to coordinate with a variety of wardrobes, and the solid construction holds up well against frequent wear. Offered at $46 for a size 1Y compared to the $75 retail, it ranks among the top options in the New Balance 550 sale.

Jordan 1 High PS UNC Reimagined
The Jordan 1 High PS UNC Reimagined updates a classic with the unmistakable University of North Carolina blue, honoring Michael Jordan’s college days. This pre-school version features high-quality leather, a supportive high-cut design, and the iconic wings logo on the collar. The white base is accented with powder blue overlays, while subtle vintage-inspired details give it a unique edge compared to other Jordan releases in the same category.
Originally released in May 2025 for $85, the Jordan 1 PS UNC Reimagined is now available for $70 in size 1Y, making it an excellent pick for young sneaker enthusiasts. The colorway connects to basketball history while also offering enough versatility to work with a variety of outfits. For parents seeking a standout shoe that still feels wearable for school, this deal balances design, performance, and price.

New Balance 990v6 Little Kid Castlerock
The New Balance 990v6 Little Kid Castlerock is built with performance in mind, even in its scaled-down size. Using a combination of suede overlays and breathable mesh, it provides durability while maintaining airflow. The ENCAP midsole cushioning system supports growing feet, and the rubber outsole ensures grip on a range of surfaces, from gym floors to outdoor playgrounds. The Castlerock colorway, a muted grey tone, makes it adaptable for different wardrobe choices.
With a sale price of $81 in size 1Y compared to the $110 retail, this model offers a premium running shoe experience at a reduced cost. The 990 line has long been praised for its comfort and longevity, and the v6 update continues that tradition for younger wearers. For kids with active schedules that include both school and sports, the 990v6 can easily transition between different activities while keeping feet comfortable.

New Balance Strap Little Kid White Thistle
The New Balance Strap Little Kid White Thistle is designed for younger children who benefit from easy on-and-off wear. Featuring a hook-and-loop strap closure, it allows kids to secure their sneakers quickly without dealing with laces, making it ideal for busy mornings. The synthetic and textile upper keeps the shoe lightweight, while the cushioned midsole supports feet through active play and classroom time.
Marked down to $26 in size 11 from its $90 retail price, this pair represents one of the most aggressive discounts in this year’s selection. The white base with soft thistle accents provides a fresh, versatile look that pairs well with school uniforms and casual wear alike. It’s a practical choice for parents who prioritize both convenience and affordability without compromising on quality.
Finding the right sneakers for little kids before school starts can feel like a balancing act between cost, durability, and style. This offers make the search easier with significant discounts on high-quality models. The New Balance 550 delivers a classic court-inspired look, the Jordan 1 High UNC Reimagined offers a piece of basketball history, the 990v6 provides running-grade comfort, and the White Thistle strap design brings unmatched ease of use.