HUGO announces a collaboration with Crunchyroll to release the HUGO x Jujutsu Kaisen capsule, a fashion project inspired by the globally known anime series. The partnership brings anime imagery into a fashion context through a focused capsule built around visuals from Jujutsu Kaisen Season 2.
The collection draws directly from the series’ second season while building anticipation for the upcoming third season. Character artwork, key scenes, and recognizable poses shape the visual direction of the capsule, translating animated references into wearable formats.
The range includes pieces designed for men and women. Key items feature a bowling shirt printed with large-scale character portraits, graphic T-shirts that reference memorable scenes, and sweatpants paired with a baseball cap carrying the Jujutsu Kaisen logo. Additional styles include a sheer mesh top and a denim skirt printed with anime graphics.
Each garment applies Jujutsu Kaisen imagery in a direct and graphic manner, pairing anime visuals with HUGO’s contemporary design approach. The result focuses on clear references rather than abstraction, allowing the source material to remain immediately recognizable.
Through this capsule, HUGO engages with the strong presence of Jujutsu Kaisen within anime culture and fashion-conscious audiences. The collaboration reflects shared values around self-expression and individuality, connecting fans of the series with a focused selection of graphic-driven pieces.
The HUGO x Jujutsu Kaisen capsule releases on Monday, December 22.
