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Air Jordan 3 ‘Pure Money’ Makes a Comeback

A fresh take on a sneaker classic, this reissue preserves the beloved features of the original Air Jordan 3 'Pure Money'.

March 21, 2025
in Nike, Sneakers
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Air Jordan 'Pure Money'
Courtesy of Jordan Brand

Anticipation heightens as the sneaker community braces for the return of the Air Jordan 3 “Pure Money,” a beloved classic making its reappearance in 2025. Originally released in 2007, this iconic silhouette charmed enthusiasts with its pristine white-on-white finish and metallic silver accents. Set to launch on July 5, the sneaker will be available through Nike SNKRS and select retailers.

SNEAKERS

The 2025 iteration of the “Pure Money” remains loyal to its roots, featuring an all-white leather upper that integrates subtle metallic silver highlights. A standout feature is the “PURE $” inscription hidden beneath the heel tab, a playful nod to its nickname. This reissue not only honors the original design but also reflects Jordan Brand’s commitment to maintaining the integrity of their retro releases.

Air Jordan 'Pure Money'
Courtesy of Jordan Brand

When the Air Jordan 3 “Pure Money” first hit the shelves in 2007, it was part of a broader trend of clean, monochromatic sneakers. Its release was met with acclaim, setting the stage for future colorways and influencing the 2018 “Pure White” version. The upcoming release seeks to recapture the charm of the 2007 model.

 

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The Air Jordan 3 lineup for 2025 looks promising, with Jordan Brand strategically reintroducing classic colorways alongside innovative collaborations. The “Pure Money” is just one of several anticipated releases, which also include the “Rare Air” and “Black Cat” versions. These launches are part of a deliberate effort to combine heritage with contemporary design, ensuring the silhouette stays current amid changing sneaker trends.

Air Jordan 'Pure Money'
Courtesy of Jordan Brand
The market’s response to the announcement has been overwhelmingly positive, with sneakerheads expressing excitement over the return of this clean and stylish model. Analysts predict strong sales, given the popularity of the Air Jordan 3 and the growing trend toward minimalist sneaker designs. The $200 price point is also seen as reasonable, considering the quality and iconic status of the product.

Name: Air Jordan 3 “Pure Money”  ( original 2007 pair pictured above)
Colorway: White/Metallic Silver
SKU: CT8532-111
MSRP: $200 USD
Release Date: July 5
Where to Buy: Nike

Tags: air jordan 3nikesneaker releasessneakers
Anastasija Pavic

Anastasija Pavic

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