JW Anderson presents its new Twisted Denim campaign featuring model and actress Dree Hemingway and her partner Nick Delli Santi, photographed together for the first time. Shot by Sam Khoury under the creative direction of Jonathan Anderson, the campaign focuses on intimacy through a shared sense of style.
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The images place Hemingway and Delli Santi together in a relaxed setting, with the campaign using their relationship as a way to explore closeness and personal connection. The visual direction keeps the focus on the pair and the clothes, bringing a playful tone to the presentation of the Twisted Denim line.
At the center of the campaign is JW Anderson’s distinctive denim construction. The line takes a familiar jean shape and alters its structure through a twisted front, with the leg seams following the same direction.
The design reflects Jonathan Anderson’s approach to taking everyday wardrobe pieces and shifting their proportions or construction through small but deliberate interventions. In this case, the effect comes from the movement of the seams and the altered front panel, which gives the jeans their defining shape.
JW Anderson develops the Twisted Denim collection as a unisex offering, with each piece made from Japanese cotton. Expert denim makers in Japan produce the garments, placing the focus on material quality and construction throughout the range.
Several details identify the production and branding of each piece. A “Made in Japan” print appears on the pocket bag, while a large leather patch carries an embossed JW Anderson logo. Metal shank buttons and orange binding add further details to the construction.
The campaign brings these elements into focus through Hemingway and Delli Santi’s shared styling. Their appearance together gives the denim a more personal context, with the images presenting the pieces through the dynamic between two people rather than through a conventional solo model format.
The choice to photograph the couple together also supports the unisex character of the collection. The campaign shows how the same design language can move across different wearers while retaining the twisted construction that defines the line. JW Anderson Twisted Denim is available now at JW Anderson stores globally and online.
