New KARL LAGERFELD Store opening in Le Marais – Paris
First look of the new KARL LAGERFELD concept store set to open on June 7th in Paris' Le Marais district, at 25 rue Vieille du Temple. This is designer's 2nd concept store to open in Paris, joining the Boulevard Saint Germain location (opened last February). Shaped in Karl Lagerfeld's signature sentiment the store will offer label's accessible luxury collections alongside the always innovative Lagerfeld technology experience.
The 65 square meter space designed on two levels accommodates fitting rooms equipped with special photobooths and built in touch screens allowing shoppers to capture their looks and even apply a slew of Karl-taken filters to their photos. Photos can afterward be shared via social networks such as Facebook, twitter or you can simply email them to your friends.