H&M enlists supermodel Karmen Pedaru to pose for the clothing giant’s spring summer 2015 womenswear lookbook session, captured in a radiant studio calling upon the first spring days. If only the spring was days away!
The pieces that define an urban masculine wardrobe are at the heart of H&M menswear for Spring/Summer 2015. Blousons, bikers, parkas, western jackets and blazers sit alongside tech zip-ups, heat-sealed shirts and scuba sweatshirts for a modern day take on city dressing. – from H&M
Karmen is represented by IMG Models in Paris and New York, while in Milan she’s under the care of Elite Models and View Management in Barcelona. The new collection features light pieces with floral and graphic prints evoking the seasons sentiment.
See more from the behind the scenes video below:
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