Discover Max Mara Pre Fall 2016 Collection

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Camel coat, is what comes first to mind when we think of Max Mara, although a slightly darker shade was chosen for the opening look by the design team and Creative Director Ian Griffiths who just presented the label’s pre-fall 2016 collection. The label with their signature coats on racks is targeting the need for elegant new styling of the younger generations. Therefore the styling is edgier, both within the design lines as well as with the hair and makeup approach at the lookbook shoot. Still, the collection shows a myriad of true Max Mara looks.

RELATED: Find More Pre Fall 2016 Collections on Design SCENE

For more of Max Mara pre fall womenswear collection continue after the jump:

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All images courtesy of Max Mara