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#PFW: WOOYOUNGMI Spring Summer 2018 Menswear Collection

WOOYOUNGMI

Discover WOOYOUNGMI‘s Spring Summer 2018 menswear collection, that explores street art and mix romantic lifestyle with active world of the skater, presented on Saturday June 24th, during the ongoing Paris Fashion Week.

Latest Spring Summer 2018 Menswear Collections

Watching Lords of Dogtown, the biopic of a group of ferocious young L.A. skaters known as the Z-Boys, Mme Woo & Katie Chung were captivated by the gritty lifestyle and attitude, a stark contrast to the romantic and sophisticated universe of WOOYOUNGMI. The surfboard shop where the team came together was the first place to combine art with boards, pulling graphics from local graffiti. Art being so closely bound with real life appealed to the duo. Looking further at the relationship between street art and skaters they were drawn to pro-skaters Mark Gonzales, Lance Mountain and Steve Caballero and their lifestyles, a free-spirited mix of skating and art.


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Bally US

Stylist: Andrej Skok
Production: Eyesight Production
Video: Premices
Backstage photography: Kasia Bobula
Casting: Adam Hindle
Music: Stuart Sibley
Photography: Shoji Fujii
Make up: Gemma Smith-Edhouse @ LGA Management
Hair: Mari Ohashi @ LGA Management

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