adidas Originals by Alexander Wang returns for a fourth season prepared for Fall Winter 2018/19. Captured by photographer Brianna Capozzi, the collection takes us on a mock camping trip with supermodel Anna Ewers.
For Wang, this means editing the most essential garments, graphics, and fabrics from past seasons of the collaboration and fusing them with iconic fragments from the adidas’ archive, some of which use a unique “photocopy” process — like a two-dimensional collage. Imperfect, off-kilter, and slightly disjointed, each piece bears Wang’s subversive signature style. Track tops, dresses, shorts, puffers, and crop tops feature naïve seaming, contrasting inserts, spliced logos, upside-down brand flags, and other “wrong” details. These flaws are designed by Wang to connect the disparate eras — the before and the after, the past and the present. The collection is a commentary on the ephemeral nature of fashion and the ability to transcend time through use of technology. The collection is defined by three stories: photocopy, disjoin, and AW essentials, each one featuring its own distinct take on track tops, track pants, shorts, tees, and dresses. The photocopy range melds Wang signatures with iconic adidas football jerseys. The disjoin series combines rich velour with jersey and nylon while playing with the adidas logo and branding. Finally, the AW essentials feature fundamental silhouettes created with mixed materials and referencing sports through iconic retro cut lines. – from adidas Originals by Alexander Wang
Discover the collection after the jump:
Photographer: Brianna Capozzi
Creative Director: Ferdinando Verderi of Johannes Leonardo
Stylist: Haley Wollens
Set Designer: Mary Howard
Model: Anna Ewers