Discover H&M Conscious Collection‘s Spring 2019 advertising campaign featuring thirteen inspirational women from all around the globe including actresses Naomie Harris, Rosario Dawson, supermodel Anja Rubik, singer Beni, Swedish television presenter Filippa Lagerback, and model Ilona Smet among other. Every piece in the collection is made from a sustainably-sourced material.
“The floral prints and earthy colours of the H&M Conscious Collection for Spring 2019 are a perfect complement to the feminine details, such as ruffles, off-the shoulder necklines and balloon sleeves. The warm brown pleated tube top with a string halterneck in recycled polyester looks equally stunning with the matching tiered lace maxi-skirt, also in recycled polyester, as it would with a pair of jeans, while the white floral print voluminous mini-dress with ruffled v-neck, three-quarter length sleeves and a dropped waist in organic cotton is beach and brunch-ready.“
“We’re absolutely thrilled to have this spring collection made out of sustainable materials. With feminine, easy-going silhouettes, dreamy floral prints and separates all created by our in-house design team that can easily be mixed and matched, it shows how style and sustainability can work together beautifully.” – Maria Ostblom, Head of Design Womenswear.
Images Courtesy of © H&M