Fashion house ALBERTA FERRETTI presented their Spring Summer 2022 Campaign starring the striking Greta Hofer lensed by photographer Rafael Pavarotti. In charge of creative direction was Marc Ascoli, with styling from Imruh Asha, and casting direction by Piergiorgio Del Moro. Beauty is work of hair stylist Eugene Souleiman, and makeup artist Hiromi Ueda. Film direction by Antoine Asseraf.
“Light yet textured, the collection reaffirms the tropes of an unmistakable style, which reconciles opposites in ineffable harmony. Lengths are extreme: very short, or extended and floating. Volumes are soft, airy, or else they sculpt the silhouette. Garments are layered to cover, impalpably, or they are reduced to uncover, leaving a side, the back, the waist in view. Colors are soft and natural, or they light up in the vivid glow of precious stones – ruby, turquoise, emerald, amethyst – to subside in the seductive placidity of black.” – from Alberta Ferretti