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Discover LOUIS VUITTON EMPREINTE Fine Jewellery Collection

August 22, 2022
in Ad Campaigns, Anna Ewers, Elite Models, Female Models, Jewelry, Louis Vuitton, Storm Models, Videos, Women Model Mgmt
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LOUIS VUITTON EMPREINTE
©LOUIS VUITTON, Photography by Annemarieke Von Drimmelen

Luxury house LOUIS VUITTON presented their EMPREINTE 2022 jewellery collection that explores inner adventure and personal discovery. The Empreinte collection was created back in 2004, distinctive for its recognizable designs that were inspired by the brand’s emblematic codes. This year, Louis Vuitton‘s Artistic Director of Jewellery and Watches Francesca Amfitheatrof reimagined the collection with bold creations and contemporary designs. The collection pays tribute to the Maison’s Spirit of Travel, and it features pieces created for both men and women. Each piece from the collection can be worn alone or mixed-and-matched. Fashion photographer Annemarieke Von Drimmelen captured the campaign starring supermodel Anna Ewers.

“The impression of trunk studs is etched into these 18-karat yellow, white or pink gold pieces, for women as well as men. The powerful LV initials, designed by Georges Vuitton in 1896, and open worked Monogram Flowers are also to be found. Interlaced rings and bracelets are an allegory for the relationship between loved ones, and resemble the leather straps that fasten the Maison’s legendary luggage. The emblematic four-petalled Flower exerts its universal attraction on medallions that appear as modern talismans, and on the cords of bracelets that lightly follow each movement.

LOUIS VUITTON EMPREINTE
©LOUIS VUITTON, Photography by Annemarieke Von Drimmelen
LOUIS VUITTON EMPREINTE
©LOUIS VUITTON, Photography by Annemarieke Von Drimmelen

Versatility is expressed in a long necklace that easily transforms into a multi-strand bracelet or a stacked necklace. Shapely hoop earrings and a diamond-studded pink gold ear cuff develop geometrical strength, and may be worn individually or mixed-and-matched for a resolutely unique style. With Empreinte, Louis Vuitton asserts a jewellery collection full of character, writing an ode to travel in clear lines and bright strokes.” – from Louis Vuitton

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Anna Ewers
©LOUIS VUITTON, Photography by Annemarieke Von Drimmelen
Anna Ewers
©LOUIS VUITTON, Photography by Annemarieke Von Drimmelen
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