Fashion brand H&M unveiled its Holiday 2022 campaign starring actress Chloë Sevigny, musician Anderson Paak, and top models Paloma Elsesser, Jill Kortleve, Adut Akech, Mica Argañaraz, Mona Tougaard, and Jordan Barrett among others. The campaign, directed by Bardia Zeinali, is the second chapter of the Brasserie Hennes (fictional fashion destination) universe. The collection that sparkles and shines, highlights party-ready pieces such as the soft pink suit, the pink long-sleeve sparkle dress, the black fringe dress with elements of sequins, and the high-neck silver sequined dress.
We’re bringing a special sparkle to the season with a stunning collection designed to catch the light and welcome everyone to the party. We are thrilled to continue with Brasserie Hennes for the holidays. – Ann-Sofie Johansson, Creative Advisor at H&M
It was a pleasure to work with these wonderful women Paloma Elsesser, Jill Kortleve, Adut Akech Bior, Mica Argañaraz and Mona Tougaard for this H&M campaign. Dancing and laughing in the middle of a winter wonderland was a blast. – Chloë Sevigny, actress.
I had a great time working with H&M and the amazing cast in the magical world within Brasserie Hennes. It’s all about living in the moment and truly celebrating life with those around you, especially around this time of year. It really got me in the holiday spirit – Anderson Paak, Musician.
