Luxury house VALENTINO unveiled its Toile Iconographe 2022 campaign starring supermodels Kristen McMenamy and Sora Choi, and promising up and comer Alaato Jazyper lensed by fashion photographer Steven Meisel. In charge of creative direction was Pierpaolo Piccioli, with styling from Joe McKenna, set design by Mary Howard, and production by Art + Commerce. Beauty is work of hair stylist Guido Palau, makeup artist Pat McGrath, and manicurist Jin Soon Choi.
“Ongoing graphic motifs emphasize Valentino Toile Iconographe contemporary items, inspired by seventies. Valentino Toile Iconographe is born, the canvas is iconographic: the image is everything. The logo becomes everything. Obsessive and exaggerated, both liberating and unique. Original and elegant indelible sign of our times and of our contradictions – actions.” – from Valentino
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